Hard talk cover4

In 'Hard Talk: Confessions of an Accidental Marketing and Communications Professional,' Eileen Cassidy Rivera takes readers on a two-decade journey through the challenging and ever-changing landscape of government contracting. With personal and professional anecdotes, she shares the strategies and tactics she used to build and maintain reputations, transform brands, and lead successful marketing and communications strategies for some of the largest companies in the government contracting industry.

Buy on Amazon
Eileen hs

About Eileen

Eileen Cassidy Rivera is an award-winning corporate and government executive, public affairs strategist, and policy leader known for her ability to quickly analyze and process complex information, zero in on strategic solutions and creatively communicate to engage and persuade target audiences.

Eileen is Vice President of Public Relations and External Communications at Maximus (NYSE: MMS) where she shapes and builds Maximus’ awareness and reputation as a leading provider of government services to Federal, state, and global governments.

In 2024, 2023, 2022 and 2020, WashingtonExec named Eileen one of the top Marketing and Communications Leaders to watch.  
Read More